A SaaS platform helping medical aesthetics practices to grow their businesses
Allē is a new loyalty program for Allergan Aesthetics customers, as well as a productivity platform, supporting medical aesthetics business owners in their growth.
In collaboration with Allergan Data Labs and design agency Bttr, I helped them to...
Create a productivity platform for medical aesthetics Providers
Make marketing content easier to create and distribute
Support Providers in discovering + actioning new leads
Contribution
Product Design
UX Design
User Research
Experience Strategy
Design System
Type
MedTech
HealthTech
SaaS
Medical Aesthetics
B2B2C
Year
2020-2023
A SaaS platform helping medical aesthetics practices to grow their businesses
Allē is a new loyalty program for Allergan Aesthetics customers, as well as a productivity platform, supporting medical aesthetics business owners in their growth.
In collaboration with Allergan Data Labs and design agency Bttr, I helped them to...
Create a productivity platform for medical aesthetics Providers
Make marketing content easier to create and distribute
Support Providers in discovering + actioning new leads
Contribution
Product Design
UX Design
User Research
Experience Strategy
Design System
Type
MedTech
HealthTech
SaaS
Medical Aesthetics
B2B2C
Year
2020-2023
A SaaS platform helping medical aesthetics practices to grow their businesses
Allē is a new loyalty program for Allergan Aesthetics customers, as well as a productivity platform, supporting medical aesthetics business owners in their growth.
In collaboration with Allergan Data Labs and design agency Bttr, I helped them to...
Create a productivity platform for medical aesthetics Providers
Make marketing content easier to create and distribute
Support Providers in discovering + actioning new leads
Contribution
Product Design
UX Design
User Research
Experience Strategy
Design System
Type
MedTech
HealthTech
SaaS
Medical Aesthetics
B2B2C
Year
2020-2023
A SaaS platform helping medical aesthetics practices to grow their businesses
Allē is a new loyalty program for Allergan Aesthetics customers, as well as a productivity platform, supporting medical aesthetics business owners in their growth.
In collaboration with Allergan Data Labs and design agency Bttr, I helped them to...
Create a productivity platform for medical aesthetics Providers
Make marketing content easier to create and distribute
Support Providers in discovering + actioning new leads
Contribution
Product Design
UX Design
User Research
Experience Strategy
Design System
Type
MedTech
HealthTech
SaaS
Medical Aesthetics
B2B2C
Year
2020-2023
A SaaS platform helping medical aesthetics practices to grow their businesses
Allē is a new loyalty program for Allergan Aesthetics customers, as well as a productivity platform, supporting medical aesthetics business owners in their growth.
In collaboration with Allergan Data Labs and design agency Bttr, I helped them to...
Create a productivity platform for medical aesthetics Providers
Make marketing content easier to create and distribute
Support Providers in discovering + actioning new leads
Contribution
Product Design
UX Design
User Research
Experience Strategy
Design System
Type
MedTech
HealthTech
SaaS
Medical Aesthetics
B2B2C
Year
2020-2023
Problem
Medical aesthetics Providers are great at cosmetic treatments but often struggle with the demands of managing their business growth.
Allē needed to create awareness and build interest around their new business offering, aimed at solving these exact problems.
Problem
Medical aesthetics Providers are great at cosmetic treatments but often struggle with the demands of managing their business growth.
Allē needed to create awareness and build interest around their new business offering, aimed at solving these exact problems.
Problem
Medical aesthetics Providers are great at cosmetic treatments but often struggle with the demands of managing their business growth.
Allē needed to create awareness and build interest around their new business offering, aimed at solving these exact problems.
Problem
Medical aesthetics Providers are great at cosmetic treatments but often struggle with the demands of managing their business growth.
Allē needed to create awareness and build interest around their new business offering, aimed at solving these exact problems.
Problem
Medical aesthetics Providers are great at cosmetic treatments but often struggle with the demands of managing their business growth.
Allē needed to create awareness and build interest around their new business offering, aimed at solving these exact problems.
Process
Building Product Awareness
The original brand guidelines had not considered email or digital formats which meant current emails were inconsistent and slow to build.
The creation of a new email design system, brand repository and digital guidelines allowed us to support the marketing team in creating quick and effective promotional materials.
Process
Building Product Awareness
The original brand guidelines had not considered email or digital formats which meant current emails were inconsistent and slow to build.
The creation of a new email design system, brand repository and digital guidelines allowed us to support the marketing team in creating quick and effective promotional materials.
Process
Building Product Awareness
The original brand guidelines had not considered email or digital formats which meant current emails were inconsistent and slow to build.
The creation of a new email design system, brand repository and digital guidelines allowed us to support the marketing team in creating quick and effective promotional materials.
Process
Building Product Awareness
The original brand guidelines had not considered email or digital formats which meant current emails were inconsistent and slow to build.
The creation of a new email design system, brand repository and digital guidelines allowed us to support the marketing team in creating quick and effective promotional materials.
Process
Building Product Awareness
The original brand guidelines had not considered email or digital formats which meant current emails were inconsistent and slow to build.
The creation of a new email design system, brand repository and digital guidelines allowed us to support the marketing team in creating quick and effective promotional materials.
Making Productivity Tools Intuitive
Social media marketing is challenging for novices, with 76% finding Facebook Ads to be “highly confusing”.
Through qualitative research we discovered a key opportunity to develop a quick and clear social media campaign creator for Providers to generate customer leads.
User research was fairly new to the team so by documenting and sharing insights it helped parallel project teams to discover opportunities and understand the value of a user centred approach.
Making Productivity Tools Intuitive
Social media marketing is challenging for novices, with 76% finding Facebook Ads to be “highly confusing”.
Through qualitative research we discovered a key opportunity to develop a quick and clear social media campaign creator for Providers to generate customer leads.
User research was fairly new to the team so by documenting and sharing insights it helped parallel project teams to discover opportunities and understand the value of a user centred approach.
Making Productivity Tools Intuitive
Social media marketing is challenging for novices, with 76% finding Facebook Ads to be “highly confusing”.
Through qualitative research we discovered a key opportunity to develop a quick and clear social media campaign creator for Providers to generate customer leads.
User research was fairly new to the team so by documenting and sharing insights it helped parallel project teams to discover opportunities and understand the value of a user centred approach.
Making Productivity Tools Intuitive
Social media marketing is challenging for novices, with 76% finding Facebook Ads to be “highly confusing”.
Through qualitative research we discovered a key opportunity to develop a quick and clear social media campaign creator for Providers to generate customer leads.
User research was fairly new to the team so by documenting and sharing insights it helped parallel project teams to discover opportunities and understand the value of a user centred approach.
Making Productivity Tools Intuitive
Social media marketing is challenging for novices, with 76% finding Facebook Ads to be “highly confusing”.
Through qualitative research we discovered a key opportunity to develop a quick and clear social media campaign creator for Providers to generate customer leads.
User research was fairly new to the team so by documenting and sharing insights it helped parallel project teams to discover opportunities and understand the value of a user centred approach.
Generating Insights and Actions for Growth
Customer leads are only as good as what you do with them.
The next phase was to help Providers to collect leads and gather customer insights to help them market themselves more efficiently.
Our research uncovered a high number of complaints due to missing or unavailable existing reports. By focussing first on improving discovery, customer complaints fell by 10% in 3 months.
We also discovered that Providers needed guidance on how to action leads. Automatic task flow integration was proposed as the ideal future product feature.
Generating Insights and Actions for Growth
Customer leads are only as good as what you do with them.
The next phase was to help Providers to collect leads and gather customer insights to help them market themselves more efficiently.
Our research uncovered a high number of complaints due to missing or unavailable existing reports. By focussing first on improving discovery, customer complaints fell by 10% in 3 months.
We also discovered that Providers needed guidance on how to action leads. Automatic task flow integration was proposed as the ideal future product feature.
Generating Insights and Actions for Growth
Customer leads are only as good as what you do with them.
The next phase was to help Providers to collect leads and gather customer insights to help them market themselves more efficiently.
Our research uncovered a high number of complaints due to missing or unavailable existing reports. By focussing first on improving discovery, customer complaints fell by 10% in 3 months.
We also discovered that Providers needed guidance on how to action leads. Automatic task flow integration was proposed as the ideal future product feature.
Generating Insights and Actions for Growth
Customer leads are only as good as what you do with them.
The next phase was to help Providers to collect leads and gather customer insights to help them market themselves more efficiently.
Our research uncovered a high number of complaints due to missing or unavailable existing reports. By focussing first on improving discovery, customer complaints fell by 10% in 3 months.
We also discovered that Providers needed guidance on how to action leads. Automatic task flow integration was proposed as the ideal future product feature.
Generating Insights and Actions for Growth
Customer leads are only as good as what you do with them.
The next phase was to help Providers to collect leads and gather customer insights to help them market themselves more efficiently.
Our research uncovered a high number of complaints due to missing or unavailable existing reports. By focussing first on improving discovery, customer complaints fell by 10% in 3 months.
We also discovered that Providers needed guidance on how to action leads. Automatic task flow integration was proposed as the ideal future product feature.
Outcome
All-in-one MedTech Solution
The final product featured intuitive campaign creation tools that enabled clinics to effortlessly promote their services. It also integrated lead tracking and outcome reporting, providing a comprehensive, all-in-one solution.
$400M+ in new revenue since launch
3M+ active users within the first 6 months
4.9 out of 5 Allē App Store rating
Outcome
All-in-one MedTech Solution
The final product featured intuitive campaign creation tools that enabled clinics to effortlessly promote their services. It also integrated lead tracking and outcome reporting, providing a comprehensive, all-in-one solution.
$400M+ in new revenue since launch
3M+ active users within the first 6 months
4.9 out of 5 Allē App Store rating
Outcome
All-in-one MedTech Solution
The final product featured intuitive campaign creation tools that enabled clinics to effortlessly promote their services. It also integrated lead tracking and outcome reporting, providing a comprehensive, all-in-one solution.
$400M+ in new revenue since launch
3M+ active users within the first 6 months
4.9 out of 5 Allē App Store rating
Outcome
All-in-one MedTech Solution
The final product featured intuitive campaign creation tools that enabled clinics to effortlessly promote their services. It also integrated lead tracking and outcome reporting, providing a comprehensive, all-in-one solution.
$400M+ in new revenue since launch
3M+ active users within the first 6 months
4.9 out of 5 Allē App Store rating
Outcome
All-in-one MedTech Solution
The final product featured intuitive campaign creation tools that enabled clinics to effortlessly promote their services. It also integrated lead tracking and outcome reporting, providing a comprehensive, all-in-one solution.
$400M+ in new revenue since launch
3M+ active users within the first 6 months
4.9 out of 5 Allē App Store rating
“Jenna is an incredibly seasoned and talented UX researcher and designer.
She helped determine the right problem to solve, the best and fastest competitive advantages, and identified changes that have had a considerable influence and impact on our users.”
Claudia
Lead Product Manager · Allē
“Jenna is an incredibly seasoned and talented UX researcher and designer.
She helped determine the right problem to solve, the best and fastest competitive advantages, and identified changes that have had a considerable influence and impact on our users.”
Claudia
Lead Product Manager · Allē
“Jenna is an incredibly seasoned and talented UX researcher and designer.
She helped determine the right problem to solve, the best and fastest competitive advantages, and identified changes that have had a considerable influence and impact on our users.”
Claudia
Lead Product Manager · Allē
“Jenna is an incredibly seasoned and talented UX researcher and designer.
She helped determine the right problem to solve, the best and fastest competitive advantages, and identified changes that have had a considerable influence and impact on our users.”
Claudia
Lead Product Manager · Allē
“Jenna is an incredibly seasoned and talented UX researcher and designer.
She helped determine the right problem to solve, the best and fastest competitive advantages, and identified changes that have had a considerable influence and impact on our users.”
Claudia
Lead Product Manager · Allē
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